Steve Intrabartola

I produced this film for Uber at R/GA.

We tapped Tyler Mitchell and Spike Lee to get out a simple but important message: communities and companies can come together to help close the inequity gap in order for everyone to get a vaccine shot. Transportation shouldn’t be a barrier.

Tyler also shot some beautiful photos for OOH and digital use: 

Use of Spike & Tyler’s Instagram Stories helped amplify reach and awareness: